Video killed the Radio, the Internet killed Thinking
Saturday, July 31st, 2010I’ve an mp3 playlist of songs from the last 50 years playing. It’s one I put together for an ‘British Happy Hour’ at work but then was too ill to attend (that flu the other year that was going to destroy the world). It reminds me somewhat of days in my childhood listening to my parents music in the living room while I also did something else. Reading the newspaper, a book, cards with my sister etc. It’s something I try to recreate with my kids when I can, but not often enough.
Summary: Music is a nice background to another task.
Switch to the turn of the millennium. The background is now TV. Especially so when visiting my in-laws, they’re addicted to a TV that no one is looking at, but also fairly often with my own family. TV has, to some extent, muscled in on that background music, yet it demands more attention. Not hugely terrible.
Summary: Video replaced Radio. We stopped multi-tasking and started context-switching. We believed we were were single threaded.
I’m a fan of the television. Happy to watch it, occasionally there’s something on that fits my tastes and I can enjoy it. What I dislike are breaks in the TV. A break of a week I can somewhat handle - it has a charm to it, but the brainwash attempting commercial breaks are an antithesis to why you sit down to watch said TV. You learn to flit back and forth between contexts, always struggling to settle in to your intended context before the next context switch comes.
Summary: Adverts destroy attention. We replaced multi-tasking with context-switch thrashing.
“The Shallows” is a popular book at the moment pointing to the Internet as a changer of our brains - destroying deep thinking. It’s one I need to read - Amazon Prime will be delivering it :). The title is unfortunate, the Internet is a wide open concept and no more describes reading a live Twitter stream than it does the complete works of Dickens online. “Popular Internet Culture” is probably a better phrase, and much like commercials it’s probably accurate. Odd to point to the net when TV has had 60 years of changing people’s brains. Still - it has a good balance of reviews and sounds like a rewarding read.
Summary: Our brains are always adapting themselves to fit the communication model of the current culture.
In 1999 Douglas Adams wrote How to Stop Worrying and Learn to Love the Internet. It’s a great read and it, oddly for the computing world, does not seem dated. One of the points he makes is that the Internet is bringing us back to interactivity instead of one way communication from an elite to a minority - it’s made us skeptical again. Our brains are highly evolved social politics engines, they’ve been brainwashed for decades are now are starting to get back to what they’re good at. Following twitter streams, facebook, flitting from subject to subject.
Summary: Deep thinking is unnatural.
Yet we are more than fallen apes (or less
). Civilization is our solution to the slow speed of evolution. It is man-made evolution. A good quick fix, though we all know that it’s only a few meals away from being lost. Someday someone is going to get happy with the idea of trying to bake their civilization into their evolved being (genes), but it’s not today. Thinking is a core part of that man-made evolution, it’s one of the accelerants we apply to the long slow seconds.
Summary: We need to think.
I like the notion that at heart we are a contradiction of evolution and civilization. A series of last minute fixes applied to millions of years of development. We’re forever accelerating the speed at which we apply those patches, and the length of time in which they will last without careful maintenance decreases.
I also like the notion of background radio vs commercials. True multitasking vs context switch thrashing. I’ve been watching Firefly recently while also playing a football management game. Both require attention, but it seems to flow nicely as a gentle oscillation of context switching, with a backup of multi-tasking from my ears. Throw in coding or IM and it becomes thrashing.
As someone who feels he’s been paid for a decade for his context switching skills, I often feel on the defensive nowadays against the popular notion of multitasking as context switch thrashing. This notion of multitasking vs single context switching vs oscillating context switching vs context switch thrashing makes me happier - there are other strategies between single-thread deep thinking and the thrashing of our wetware as it bounces back and forth between streams of input.
